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Moms Lead Beauty Boom in Prime Big Deal Days: Market Defense

The report highlights some of the driving forces behind this year's significant sales trends.

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By: Lianna Albrizio

Associate Editor

Market Defense – a partner for beauty brands on the global marketplaces of Amazon, Walmart and Mercado Libre – has released its Beauty Dealmakers: Prime Big Deal Days 2024 beauty report. The report provides exclusive data and insights into the top-selling beauty products and emerging consumer trends from Amazon’s annual Prime Big Deal Days event. The report highlights some of the driving forces behind this year’s significant sales trends, including the viral sensation of Taylor Sw...

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